Imaging Ideology

It's really interesting how big of an impact type can make on something, and not just the type but the positioning, color, size, weight etc.  Each characteristic creates a different meaning and feel.  Moving a line of type a couple inches in a composition can completely change the hierarchy of the entire composition.  You don't realize it in everyday life, but type is very important part of everything we do.  Taking typography and design classes really make you appreciate it a lot more.